SHAH ALAM, Nov 6 — Datuk Seri Siti Nurhaliza Tarudin, a household name in Malaysia’s entertainment industry and a successful entrepreneur, has been appointed as an Adjunct Professor at Universiti Teknologi MARA (UiTM). This partnership marks an exciting new phase in bridging academia and industry to enhance entrepreneurial innovation.
UiTM Vice-Chancellor Professor Datuk Dr Shahrin Sahib announced that Siti Nurhaliza’s appointment, effective October 15, 2025, aims to create a stronger connection between the university’s academic programs and the real-world business landscape.
“Siti’s achievements in both business and entertainment highlight her commitment to excellence and innovation.
As an Adjunct Professor, she will inspire students to transform their ideas into tangible business opportunities,” Shahrin said.
Siti will take on a leadership role in developing entrepreneurial programs that will bridge the gap between theoretical learning and practical application. Through mentorship, industry insights, and masterclasses, students will gain a deeper understanding of the entrepreneurial journey.
“Entrepreneurship is about creating something meaningful. I look forward to sharing my experiences with the next generation of business leaders and helping them navigate the challenges and opportunities of building a successful business,” said Siti.
This appointment also serves as an opportunity for UiTM to strengthen its position as a leading institution in entrepreneurship and innovation, fostering cross-sector collaborations between academia, industry, and students.